Priyanka Chopra wants to become the brand ambassador for Kashmir

Spicezee Bureau

Mumbai: Forget brands, Bollywood celebrities want to endorse states now! And Priyanka Chopra is the latest tinsel-towner to have jumped on the state endorsing bandwagon. The dazzling beauty, who has been left awe-stuck by the serene beauty of Kashmir, has expressed a deep desire to become the brand ambassador for the state. What’s more is that her wish is being seriously considered by the state government’s tourism department. Sources suggest that after a weeklong shooting schedule in the valley, Priyanka couldn’t stop raving about all things Kashmiri. The stunner was so mesmerized by the beautiful valley that she now plans to go to back for a vacation with her family. Confirming the news, Priyanka said, “I was in Kashmir two years ago for work and even this time, it’s for work. But I’m coming back here very soon with all my loved ones for a holiday. I was working non-stop for the film and got no time to just relax and soak in the clean air and natural beauty of the Valley. I want to come back just for that, and not for work." But that’s not all, the actress feels that the full potential of Kashmir remains unutilized by Bollywood. “It’s absolutely safe here. The Tourism department and security personnel were impeccable in their hospitality. Not for a second did I feel there was any danger. I must say I’m leaving Kashmir very reluctantly and can’t wait to be back,” said Priyanka.