Mumbai: It all started in 1998 and there’s been no looking back for Zee Cine Awards ever since! In a glorious realization of Zee Entertainment Enterprises Limited’s collective dream, Zee Cine Awards has emerged as the most prestigious platform recognizing excellence in the Indian film industry. Year after year, the biggest names of Indian cinema congregate at Zee Cine Awards to celebrate the best contributions made to the world of films in the previous year.ZEEL, India’s leading television, media and entertainment conglomerate will host the World’s Biggest Viewers’ Choice Award, Zee Cine Awards 2012 at the Venetian® Macao on 21 January. Zee Cine Awards recognises outstanding film achievements and is the truest measure of viewers’ choice in movie awards.
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